The New Home Company (NEW HOME, NYSE: NWHM) today announced the launch of its updated, mobile-first-design website at NWHM.com. Several months in design and development, the new site was created in response to the homebuilder’s substantial increase in online visitors and continued growth and expansion.
The new site encompasses more than 700 pages with visually responsive elements that optimize a user’s experience across all digital touchpoints. A Drupal 8 advanced content management system features state-of-the-art security and integration tools hosted and supported on a cloud-based server.
From a design standpoint, visitors will find authentic, engaging and easy-to-search content that NEW HOME believes will connect on a deeper emotional level, while elevating the home-search experience. NEW HOME is also introducing an Online Concierge who will respond to prospective buyers timely and efficiently by phone, email or text.
“It is exciting to see hundreds of thousands of visitors to NWHM.com each month and it was time to create a site that will enhance our user’s experience in finding their new home,” said NEW HOME Chief Marketing Officer, Joan Webb. “The new website is full of practical features that make the connection from introduction to action much shorter and more compelling. It is also flexible so that it can easily scale with us as we expand into additional markets. We look forward to hearing what our customers think.”